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Home > Entertainment News > Regional Indian Cinema News > Article > Vijay Deverakonda pledges his brand sale proceeds to Indian Army on his birthday

Vijay Deverakonda pledges his brand sale proceeds to Indian Army on his birthday

Updated on: 09 May,2025 09:37 PM IST  |  Mumbai
mid-day online correspondent |

Actor Vijay Deverakonda celebrated his 36th birthday today. The actor took to his social media handle to announce that a part of the sale from his brand will be donated to the Indian army

Vijay Deverakonda pledges his brand sale proceeds to Indian Army on his birthday

Vijay Deverakonda

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Vijay Deverakonda, one of the most loved actors in the country with a massive fan base, marked his birthday this year with a powerful gesture of gratitude and patriotism. The actor has initiated a heartfelt contribution — dedicating a portion of his RWDY sales over the next few weeks to support the Indian Armed Forces.
Continuing his much-loved tradition of the Deverakonda Birthday Truck, he is also spreading smiles by distributing free ice creams in Hyderabad and nearby areas to help people beat the scorching summer heat.

Vijay Deverakonda celebrates birthday with heartwarming initiative


While announcing his heartwarming initiative, Vijay shared a video on social media, writing, "This year, @thedeverakonda 's birthday isn't just about celebration. It's about spreading a little joy - if you spot the Deverakonda Birthday Truck in your city, walk up and grab a free ice cream. But in times like these, we understand it's our responsibility to give back to the nation who has given us everything. For the next few weeks, a portion of all RWDY proceeds will be dedicated to the Indian Armed Forces."


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A post shared by Team Deverakonda (@teamdeverakonda)

In his caption, he also penned, "NOT JUST MADE IN INDIA, MADE FOR INDIA. For the next few weeks, a portion of all RWDY sales will be dedicated to the Indian Armed Forces. Jai Hind. Yours, Vijay."

Rashmika Mandanna's birthday wish for 'Vijju'

Ā Actress Rashmika Mandanna wished her rumored beau Vijay Deverakonda "health, wealth, and peace" as he celebrated his 36th birthday on Friday.Ā  Dropping an adorable picture of her 'Dear Comrade' co-star, Rashmika wrote on her Instagram stories, "I am super late yet again but happiestttt birthday Vijju. I hope your days are filled with all the blessings and love, joy, health, wealth, peace and everything else."

Though Rashmika and Vijay have never confirmed being in a relationship, their admirers are convinced that the Telugu actor is dating the National crush.

According to the latest reports, the speculated lovebirds will once again be seen sharing screen space in Rahul Sankrityan's next, named "VD14" for now. Commemorating VD's birthday, the makers dropped the first look poster from the much-awaited drama.

Mythri Movie Makers took to their official X handle and wrote, ā€œThe GODS gave him STRENGTH. War gave him a PURPOSE. Team #VD14 wishes @TheDeverakonda a very Happy Birthday."

The first look showed Vijay peacefully meditating in a place of worship. Wearing nothing but a dhoti, his back was facing the camera. We could see a lot of scars on his back, with his hair longer than usual. It seems like Vijay will don a completely new look in his next.

Moreover, Vijay is waiting for the release of his highly anticipated drama, 'Kingdom'.

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