Takes measures to enhance awareness among Indian women regarding skin types, issues; As part of this initiative, the Dermafique Indian Skin Health Report, a study the distinctiveness of Indian skin, was released
(From left) Dr VijayaKrishnan Venugopal, head of R&D, Minakshi Handa, vice president marketing at ITC Ltd (Personal Care), Dr Jaishree Sharad, cosmetic dermatologist, Dr Aparna Santhanam, dermatologist and skin expert and Vasudha Rai author and wellness coach
ITC Dermafique has launched the Dermafique Indian Skin Knowledge Centre (DISKC), dedicated to educate, inform, and build awareness around the uniqueness of Indian skin. As part of this initiative, the Dermafique Indian Skin Health Report, a study the distinctiveness of Indian skin, was released.
According to the report, wrinkles are often considered and understood as the first sign of ageing, but nearly 50 per cent of Indian women experience pigmentation, with a staggering 74 per cent seeing it before they even hit 30—long before wrinkles typically emerge. This is because Indian skin has more collagen, which delays wrinkles, but the presence of 50 per cent more melanin in Indian skin than Caucasians predisposes Indians to pigmentation.
Indian skin also has almost a four times larger pore size and close to five times higher pore density than Chinese individuals, as per independent research papers. The larger and greater number of pores lead to uneven texture and appearance of Indian skin, making the achievement of glass skin tougher. However, consumers are not aware of these unique Indian skin characteristics as only 7 per cent consider large pores a significant concern, as per the report.
Indian skin has a higher concern of dryness as compared to Caucasian skin due to weaker skin barrier and lower moisture retention making. It also has 50 per cent more melanin compared to Caucasian skin, making it more prone to tanning. Commenting on the report, internationally celebrated cosmetic dermatologist and TedX speaker, Dr Jaishree Sharad said, “It is vital to recognise the distinct nature of Indian skin, as it presents specific challenges and requirements that are often overlooked.”
